{"id":5335,"date":"2026-01-05T11:40:34","date_gmt":"2026-01-05T09:40:34","guid":{"rendered":"https:\/\/makeupgrade.com\/?page_id=5335"},"modified":"2026-04-08T10:21:58","modified_gmt":"2026-04-08T07:21:58","slug":"about","status":"publish","type":"page","link":"https:\/\/makeupgrade.com\/bg\/about\/","title":{"rendered":"\u0417\u0430 \u041d\u0430\u0441"},"content":{"rendered":"

\n\t\t\t\u041e\u0441\u043d\u043e\u0432\u0438 \u043d\u0430 \u0431\u0440\u0430\u043d\u0434\u0430\t<\/h2>\n\t\t\t\t\"mission\"\n\t\t

\u041c\u0438\u0441\u0438\u044f<\/h3>\t\t\t\n\t\t\t\t

Make Up Grade \u043f\u043e\u043e\u0449\u0440\u044f\u0432\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435 \u0434\u0430 \u0438\u0437\u0440\u0430\u0437\u044f\u0442 \u0441\u0432\u043e\u044f\u0442\u0430 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442 \u0438 \u0443\u0432\u0435\u0440\u0435\u043d\u043e\u0441\u0442 \u0447\u0440\u0435\u0437 \u0432\u0438\u0441\u043e\u043a\u043e\u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u0438, \u0438\u043d\u043e\u0432\u0430\u0442\u0438\u0432\u043d\u0438 \u0438 \u043c\u043e\u0434\u0435\u0440\u043d\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438. <\/p>\n\t\t\t\t\"vision\"\n\t\t

\u0412\u0438\u0437\u0438\u044f<\/h3>\t\t\t\n\t\t\t\t

\u0426\u0435\u043b\u0442\u0430 \u043d\u0430 \u0431\u0440\u0430\u043d\u0434\u0430 \u0435 \u0434\u0430 \u0441\u0435 \u200b\u200b\u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435 \u0432 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u043d\u0430\u0442\u0430 \u043c\u0430\u0440\u043a\u0430 \u0433\u0440\u0438\u043c, \u043a\u043e\u044f\u0442\u043e \u0441 \u043b\u0435\u043a\u043e\u0442\u0430 \u0441\u044a\u0447\u0435\u0442\u0430\u0432\u0430 \u0430\u0440\u0442\u0438\u0441\u0442\u0438\u0447\u043d\u043e\u0441\u0442 \u0438 \u0443\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u043e\u0441\u0442, \u043f\u0440\u0435\u0434\u0435\u0444\u0438\u043d\u0438\u0440\u0430\u0439\u043a\u0438 \u043a\u0440\u0430\u0441\u043e\u0442\u0430\u0442\u0430 \u0437\u0430 \u0435\u0434\u0438\u043d \u0434\u0438\u043d\u0430\u043c\u0438\u0447\u0435\u043d, \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u0435\u043d \u0438 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0449 \u0441\u0435 \u0441\u0432\u044f\u0442. <\/p>\n

\n\t\t\t\u041e\u0441\u043d\u043e\u0432\u043d\u0438 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438\t<\/h2>\n\t\t\t\t\"creativity\n\t\t

\u041a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442 \u0438 \u0418\u043d\u043e\u0432\u0430\u0446\u0438\u0438<\/h3>\t\t\t\n\t\t\t\t

\u041f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u043e\u0431\u043d\u043e\u0432\u044f\u0432\u0430\u0449\u0438 \u0441\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u043a\u043e\u0438\u0442\u043e \u0434\u0430 \u0431\u044a\u0434\u0430\u0442 \u0432\u0434\u044a\u0445\u043d\u043e\u0432\u0435\u043d\u0438\u0435\u0442\u043e \u0434\u0430 \u0438\u0437\u0440\u0430\u0437\u0438\u0442\u0435 \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u043d\u043e\u0441\u0442\u0442\u0430 \u0432\u0438. <\/p>\n\t\t\t\t\"inclusivity\"\n\t\t

\u0418\u043d\u043a\u043b\u0443\u0437\u0438\u0432\u043d\u043e\u0441\u0442<\/h3>\t\t\t\n\t\t\t\t

\u041f\u0440\u0438\u043e\u0431\u0449\u0430\u0432\u0430\u043d\u0435 \u2013 \u043c\u0430\u0440\u043a\u0430, \u043d\u0430\u043f\u0440\u0430\u0432\u0435\u043d\u0430 \u0437\u0430 \u0432\u0441\u0438\u0447\u043a\u0438 \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u043d\u043e\u0441\u0442\u0438, \u043f\u0440\u0435\u0433\u0440\u044a\u0449\u0430\u0449\u0430 \u043c\u043d\u043e\u0433\u043e\u043e\u0431\u0440\u0430\u0437\u0438\u0435\u0442\u043e \u0438 \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u043d\u043e\u0441\u0442\u0442\u0430. <\/p>\n\t\t\t\t\"quality\n\t\t

Quality & Safety<\/h3>\t\t\t\n\t\t\t\t

\u0412\u0438\u0441\u043e\u043a\u043e\u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u0438 \u0444\u043e\u0440\u043c\u0443\u043b\u0438, \u043f\u0440\u043e\u0438\u0437\u0432\u0435\u0434\u0435\u043d\u0438 \u0432 \u0441\u044a\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0435 \u0441 \u043d\u0430\u0439 \u2013 \u0432\u0438\u0441\u043e\u043a\u0438\u0442\u0435 \u0441\u0432\u0435\u0442\u043e\u0432\u043d\u0438 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0438 \u043d\u0430 \u043a\u043e\u0437\u043c\u0435\u0442\u0438\u0447\u043d\u0430\u0442\u0430 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u044f.<\/p>\n\t\t\t\t\"sustainability\"\n\t\t

\u0415\u043a\u043e\u043b\u043e\u0433\u0438\u0447\u043d\u0430 \u043e\u0442\u0433\u043e\u0432\u043e\u0440\u043d\u043e\u0441\u0442<\/h3>\t\t\t\n\t\t\t\t

\u041c\u0430\u0440\u043a\u0430, \u043a\u043e\u044f\u0442\u043e \u0435 \u0442\u0432\u044a\u0440\u0434\u043e \u0430\u043d\u0433\u0430\u0436\u0438\u0440\u0430\u043d\u0430 \u0441 \u043d\u0430\u0439 \u2013 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0438\u0442\u0435 \u0435\u043a\u043e\u043b\u043e\u0433\u0438\u0447\u043d\u0438 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0438 \u0435\u0442\u0438\u0447\u043d\u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438.<\/p>\n\t\t\t\t\"authenticity\"\n\t\t

\u0410\u0432\u0442\u0435\u043d\u0442\u0438\u0447\u043d\u043e\u0441\u0442<\/h3>\t\t\t\n\t\t\t\t

\u041f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u0430 \u0438 \u0447\u0435\u0441\u0442\u043d\u0430 \u043a\u043e\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f \u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438\u0442\u0435.<\/p>\n\t\t\t\t\"httpsmakeupgrade.comproductall\n\t\t

\u0421\u0438\u043b\u0430\u0442\u0430 \u043d\u0430 \u0433\u0440\u0438\u043c\u0430<\/h3>\t\t\t\n\t\t\t\t

\u041d\u0430\u0441\u044a\u0440\u0447\u0430\u0432\u0430\u043c\u0435 \u0443\u0432\u0435\u0440\u0435\u043d\u043e\u0441\u0442\u0442\u0430 \u0438 \u0441\u0432\u043e\u0431\u043e\u0434\u0430\u0442\u0430 \u0434\u0430 \u0431\u044a\u0434\u0435\u0448 \u0441\u0435\u0431\u0435 \u0441\u0438.<\/p>\n\t\t\t\t\"trend\n\t\t

\u0421\u043b\u0435\u0434\u0432\u0430\u043d\u0435 \u041d\u0430 \u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438\u0442\u0435<\/h3>\t\t\t\n\t\t\t\t

\u0412\u0438\u043d\u0430\u0433\u0438 \u0441\u0435 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u043c\u0435 \u0441\u043f\u043e\u0440\u0435\u0434 \u043d\u0430\u0439 \u2013 \u043d\u043e\u0432\u0438\u0442\u0435 \u0442\u0440\u0435\u043d\u0434\u043e\u0432\u0435 \u0432 \u0441\u0444\u0435\u0440\u0430\u0442\u0430 \u043d\u0430 \u043a\u0440\u0430\u0441\u043e\u0442\u0430\u0442\u0430.<\/p>\n\t\t\t\t\"accessability\"\n\t\t

\u0414\u043e\u0441\u0442\u044a\u043f\u043d\u043e\u0441\u0442<\/h3>\t\t\t\n\t\t\t\t

\u041a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u0431\u0435\u0437 \u043a\u043e\u043c\u043f\u0440\u043e\u043c\u0438\u0441 \u043d\u0430 \u0441\u043f\u0440\u0430\u0432\u0435\u0434\u043b\u0438\u0432\u0430 \u0446\u0435\u043d\u0430.<\/p>\n\t\t\t\t\"performance\n\t\t

\u041a\u0440\u0430\u0441\u043e\u0442\u0430, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u0430\u043d\u0430 \u043a\u044a\u043c \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438\u0442\u0435<\/h3>\t\t\t\n\t\t\t\t

\u041f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u043f\u0440\u0435\u0434\u043d\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u0438 \u0434\u0430 \u043e\u0441\u0438\u0433\u0443\u0440\u044f\u0442 \u0431\u0435\u0437\u0443\u043f\u0440\u0435\u0447\u043d\u0438 \u0440\u0435\u0437\u0443\u043b\u0442\u0430\u0442\u0438 \u0441 \u0434\u044a\u043b\u0433\u043e\u0442\u0440\u0430\u0435\u043d \u0435\u0444\u0435\u043a\u0442. <\/p>\n\t\t\t\t\"customer\n\t\t

\u0424\u043e\u043a\u0443\u0441 \u0412\u044a\u0440\u0445\u0443 \u041a\u043b\u0438\u0435\u043d\u0442\u0430<\/h3>\t\t\t\n\t\t\t\t

\u0412\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u0441 \u043e\u0431\u0449\u043d\u043e\u0441\u0442\u0442\u0430 \u0438 \u0432\u0441\u043b\u0443\u0448\u0432\u0430\u043d\u0435 \u0432 \u043c\u043d\u0435\u043d\u0438\u0435\u0442\u043e \u043d\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u0438\u0442\u0435, \u0437\u0430 \u0434\u0430 \u0441\u044a\u0437\u0434\u0430\u0434\u0435\u043c \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438, \u0432 \u043a\u043e\u0438\u0442\u043e \u0442\u0435 \u0449\u0435 \u0441\u0435 \u0432\u043b\u044e\u0431\u044f\u0442.<\/p>\n

\n\t\t\t\u0418\u0441\u0442\u043e\u0440\u0438\u044f \u043d\u0430 \u0431\u0440\u0430\u043d\u0434\u0430\t<\/h2>\n\t

\u0411\u0440\u0430\u043d\u0434\u0430 \u0431\u0435\u0448\u0435 \u0441\u044a\u0437\u0434\u0430\u0434\u0435\u043d \u0441 \u044f\u0441\u043d\u0430\u0442\u0430 \u0438\u0434\u0435\u044f \u0434\u0430 \u043f\u0440\u0435\u0434\u0435\u0444\u0438\u043d\u0438\u0440\u0430 \u043c\u043e\u0434\u0435\u0440\u043d\u043e\u0442\u043e \u0440\u0430\u0437\u0431\u0438\u0440\u0430\u043d\u0435 \u0437\u0430 \u043a\u0440\u0430\u0441\u043e\u0442\u0430, \u043a\u043e\u043c\u0431\u0438\u043d\u0438\u0440\u0430\u0439\u043a\u0438 \u0438\u0437\u0447\u0438\u0441\u0442\u0435\u043d\u0438 \u043b\u0438\u043d\u0438\u0438, \u0441\u0442\u0438\u043b \u0438 \u0443\u0432\u0435\u0440\u0435\u043d\u043e\u0441\u0442.<\/p>\n

We believe beauty isn’t about covering up – it’s about expressing who you are, effortlessly. Inspired by a new generation of beauty lovers, Make Up Grade is all about empowering self-expression with products that fit seamlessly into everyday life.<\/p>\n

At the heart of the brand is a commitment to clean formulations, thoughtful design, and accessible luxury. We celebrate individuality, boldness, and the small moments that make you feel your best – whether it’s a casual morning routine or a night you’ll never forget. <\/p>\n

Make Up Grade \u0432\u0438 \u043f\u043e\u0434\u043a\u0430\u043d\u0432\u0430 \u0434\u0430 \u043f\u0440\u0435\u043c\u0438\u043d\u0435\u0442\u0435 \u043d\u0430 \u0441\u043b\u0435\u0434\u0432\u0430\u0449\u043e \u043d\u0438\u0432\u043e \u0432\u044a\u0432 \u0432\u0430\u0448\u0430\u0442\u0430 \u0433\u0440\u0438\u043c \u0438\u0433\u0440\u0430.<\/p>\n

It’s beauty that feels good, looks good, and always keeps it real.<\/p>\n

\u0415\u043b\u0430\u0442\u0435 \u0434\u0430 \u043f\u043e\u0438\u0433\u0440\u0430\u0435\u043c \u0437\u0430\u0435\u0434\u043d\u043e!<\/p>","protected":false},"excerpt":{"rendered":"

Core Foundation of the Brand Mission Make Up Grade empowers individuals to express their creativity and confidence through high-quality, innovative, and trend-forward cosmetics. Vision To become the go-to makeup brand that seamlessly blends artistry and sustainability, redefining beauty for a dynamic, diverse, and ever-evolving world. Core Values: Creativity & Innovation Constantly evolving products to inspire […]<\/p>\n","protected":false},"author":14,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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